Unilever Wiki


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Unilever ( / ˈ j uː n ᵻ ˌ l iː v ər / ) is a Dutch-British transnational consumer goods company co-headquartered in Rotterdam , Netherlands and London , United Kingdom . Its products include food, beverages, cleaning agents and personal care products . It is the world's largest consumer goods company measured by 2012 revenue,. [4] Unilever is the world's largest producer of food spreads , such as margarine . [5] Unilever is one of the oldest multinational companies; its products are available in around 190 countries. [6]

The Heartbrand was launched in 1998 (and slightly modified in 2003) as an effort to increase international brand awareness and promote cross-border synergies in manufacturing and marketing ("centralisation"). It is present in more than 40 countries. [3] Although the logo is common worldwide, each country retained the local brand name so as to keep the familiarity built over the years, one notable exception being Hungary where the previous Eskimo brand was replaced with Algida in 2003.



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